Sweed Beauty
Lash Lift Mascara
- Overview
- Choosing your shade
- How to use
- Ingredients
- Sustainable Packaging
- About the brand
Highlights
Suitable for
Sensitive skin
Why we stand behind it
Unlike most mascara brushes that leave the first third of your lash roots bare, the groundbreaking skinny wand starts coating your lashes at the roots for a beautiful lift and lengthening effect.
Lightweight, flexible and endlessly buildable formula leaves your lashes glossy and holds a curl that stays all day. Easy to wash off, keeping irritation and breakage at bay.
Flake-free formula that doesn't clump or smudge.
Infused with vitamin B5 to nourish your lashes.
The innovative brush lays sleek deep black pigment between each and every lash for an instant tightline definition for a fuller lash look.
Water-resistant formula
this product meets
The Credo Clean Standard™
Every product we offer meets our industry leading standards for safety and sustainability.
learn moreThis product is
Cruelty Free
Vegan
Fragrance Free
What is an undertone?
An undertone is the color beneath the surface of your skin, which never changes (even with a tan). There are three types of undertones:
Pink/Cool
I see red or pink undertones around the perimeter of my face and neck.
My skin burns easily, but barely tans.
My skin looks better in silver jewelry than gold.
Neutral
I see both pink and yellow undertones around the perimeter of my face and neck.
My skin sometimes burns and sometimes tans.
My skin looks good in both gold and silver jewelry.
Yellow/Warm
I see yellow or golden undertones around the perimeter of my face and neck.
My skin rarely burns, but tans easily.
My skin looks better in gold jewelry than silver.
Find your shade match
Take our 1 minute quiz and get matched to real people with your skin tone and type.
Usage
• Gently wiggle the wand from base of lashes to tips, layering to build extreme length and powerful lift.
• Allow a few seconds of drying time between coats to build the most extreme lash drama.
• Layer as desired for a more dramatic lash look.
• Excellent to use together with false lashes.
Pro-tip
Pro tip: Get the most out of your eyelook - use our award-winning Eyelash Growth Serum (sold separately), that makes your lashes longer, fuller, darker and also gives a beautiful curl with a gloss-effect.
Full ingredient list
Click or tap an ingredient to learn more
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Help us end beauty packaging waste
We co-founded the nonprofit Pact to demystify how to recycle your beauty packaging empties and divert waste from landfills.
How to recycle your empties
1. Disassemble and clean all components
2. Pick the right disposal bin
3. Drop off your empties at your nearest Pact bin
1 Product Recycled = 10 Credo Rewards Points
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Sweed Beauty
Loved by makeup artists around the world - Sweed is known for vegan and clean beauty with professional performance. Founded by makeup artist Gabriella Elio, Sweed was born from 20+ years of experience in the industry. From award-winning Mascaras and prostaglandin-free Eyelash Serum to a curated makeup assortment with viral favorites and modern staples. For every mascara sold, Sweed is rescuing one sea turtle.
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